Julia Paulucci - Product Manager Portfolio

Available for new projects

Product Manager
& Creative Mind .

Strong knowledge in Agile Methodology, Product Lifecycle and UX/UI Design. Bridging the gap between user needs and business goals.

Agile Certified

UX Researcher & PM

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Hey there!

I’m Julia.

I’m a Product Manager and with strong

knowledge in Agile Methodology, Product

Lifecycle and UX/UI Design.

Hey there!

I’m Julia.

I’m a Product Manager and with strong

knowledge in Agile Methodology, Product

Lifecycle and UX/UI Design.

Julia Paulucci

Hey there!

I’m Julia.

I’m a Product Manager and with strong knowledge in Agile Methodology, Product Lifecycle and UX/UI Design.

My approach to product is based on a deep, practical understanding of each stage of its lifecycle. My path to Product Management was not linear; it was built through hands-on experience in design, development, marketing, and even customer support roles. This 360° perspective is my core strength, whether launching a 0-to-1 e-commerce site for a local shop, defining a GTM strategy for a new market in Latin America, or managing the roadmap for a platform that handles millions of transactions per month.

Pairing a Bachelor’s in Science & Technology and an MBA in Digital Business, I combine a builder’s mindset with strategy grounded in analytics to solve complex problems.

I specialize in leading teams to create solutions that are not only innovative but also operationally sound and commercially successful. Welcome to my portfolio.

My approach to product is based on a deep, practical understanding of each stage of its lifecycle. My path to Product Management was not linear; it was built through hands-on experience in design, development, marketing, and even customer support roles. This 360° perspective is my core strength, whether launching a 0-to-1 e-commerce site for a local shop, defining a GTM strategy for a new market in Latin America, or managing the roadmap for a platform that handles millions of transactions per month.

Pairing a Bachelor’s in Science & Technology and an MBA in Digital Business, I combine a builder’s mindset with strategy grounded in analytics to solve complex problems.

I specialize in leading teams to create solutions that are not only innovative but also operationally sound and commercially successful. Welcome to my portfolio.

Education

Click here to see my certificates

2024

MBA in Digital Business

University of Sao Paulo

2023

Project Management

Google

2024

Science and Technology Bachelor

Federal University of ABC

2023

Front End

Oracle Next Education

2024 Product Management PM3

2022 – 2023

UX/UI Design

Google and EBAC

Work Experience

1

2018

Freelance

Product Development

3

2021 – 2023

Cerensa

Product Specialist

2

2020

Volkswagen

Product Intern

4

2023 – Currently

Unico Idtech

Product Manager

Hard Skills

Soft Skills

HTML/CSS, Agile Methodologies, Roadmap Planning, Data Analysis, Competitive Analysis, Stakeholder Management, Data Analysis, Business Strategy, A/B Testing, PaaS and Saas.

Communication, Collaboration, Leadership, Problem-Solving, Decision-Making, Time Management, Prioritization, Empathy, Customer Focus, Adaptability, Negotiation

Languages

Tools

Portuguese

English

Spanish

Jira, Trello, Google Analytics, Mixpanel, Excel, Looker, Slack, Microsoft Teams, Zoom, Confluence, Notion, Figma, SurveyMonkey, Salesforce, Microsoft Dynamics, User Guiding.

WHAT DO I WANT?

I’m seeking a Product Manager position within a dynamic, forward-thinking company that embraces challenge and fosters a youthful, energetic environment, where I can leverage my creativity, autonomy, and continual professional growth.

WHAT DO I OFFER?

An experienced Product Manager with strong expertise in UX/UI design, complemented by a background in marketing, web, and graphic design. I offer a combination of up-to-date industry knowledge, a relentless drive to learn and improve, and a proactive, energetic approach to turning ideas into successful products.

ABOUT

ME

Education

2024

MBA in Digital Business

University of Sao Paulo

2024

Science and Technology Bachelor

Federal University of ABC

2024

Product Management

PM3

2023

Project Management

Google

2023

Front End

Oracle Next Education

2022 – 2023

UX/UI Design

Google and EBAC

Work Experience

1

2018

Freelance

Product Development

2020

Volkswagen

Product Intern

2

3

2021

Cerensa

Product Specialist

2023 – Currently

Unico Idtech

Associate Product Manager ➔ Product Manager

4

Languages

Portuguese

English

Spanish

Hard Skills

HTML/CSS, Agile Methodologies, Roadmap Planning, Data Analysis, Competitive Analysis, Stakeholder Management, Data Analysis, Business Strategy, A/B Testing, PaaS and Saas.

Soft Skills

Communication, Collaboration, Leadership, Problem-Solving, Decision-Making, Time Management, Prioritization, Empathy, Customer Focus, Adaptability and Negotiation.

Tools

Jira, Trello, Google Analytics, Mixpanel, Excel, Looker, Slack, Microsoft Teams, Zoom, Confluence, Notion, Figma, SurveyMonkey, Salesforce, Microsoft Dynamics, User Guiding.

WHAT DO I WANT?

WHAT DO I OFFER?

MY WORK

Unico Incubation Product Management
As a Product Manager in Unico's Incubation Zone, I am leading the discovery of disruptive projects designed to become Unico’s next core businesses. With goals to be achieved in 90 days, I am responsible for shaping its product vision, defining core flows, and validating concepts designed to open significant new lines of business.
More on Linkedin
Unico IDSign Product Management
As the PM for IDSign, Unico's digital signature capacity, I led initiatives across international expansion, product migration, and architecture. I defined the GTM strategy for our first international market expansion, helped secure a multi-million MRR at risk of churn, and drove the roadmap for a platform that handles millions of transactions per month.
More on Linkedin
Unico People Product Management
As the PM for People, an HR PaaS that handles tens of thousands of digital employee admissions monthly, I led initiatives focused on legal compliance, process automation, and operational efficiency. I automated over a third of data entry via OCR, and launched UX improvements that cut related support tickets by more than half.
More on Linkedin
Unico Auto Product Management
As the APM for Auto, a market-leading platform in Brazil's vehicle sales ecosystem, I led projects across migration, growth, and discovery, managed a zero-churn product shutdown that generated significant seven-figure monthly savings, achieved a 22% adoption increase in our core sales flow, and cut document verification time by 50%.
More on Linkedin
Cerensa Product Strategy and Product Discovery
In my two years at Cerensa, an ESG SaaS startup, I transitioned from a support role to a strategic one by proactively identifying and solving key business gaps. I developed a company-wide communication plan, built product landing pages that increased lead conversion, and ran discovery sessions with big clients.
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Volkswagen - RIO Product Marketing and Design
At Volkswagen's RIO, I tackled the dual challenges of launching the new E-Fleet module and improving low B2C engagement. By defining the E-Fleet's brand and launch strategy while redesigning the B2C user journey, our team boosted B2C adoption by 40% and delivered a successful launch that beat lead generation goals by 25%.
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Bar do Giba Product Conception and UX/UI Design
To help a local restaurant escape high commission fees from third-party platforms, I designed a independent delivery app from scratch. Following the Design Thinking process, I conducted user research and usability tests to develop the solution from low-fidelity wireframes to a complete high-fidelity prototype.
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Pablo's Portfolio Product Design and Low-Code
To unify an artist's diverse body of work, I developed his portfolio, a product that evolved from a simple blog into a full-featured WordPress website. This process was purely collaborative, and its success was marked by landing clients like Itaú and Nubank and an invitation to join the production team for the 'Turma da Mônica' series.Read More
Fratolish Product Design and Low-Code
As my first end-to-end project, I developed a custom e-commerce solution for Fratolish, a thrift shop, to solve the owner’s challenge with high marketplace commission fees. Managed the project’s entire lifecycle, from ideation and development to its eventual sunsetting.Read More
Sumup e Pix UX/UI Design
As part of my UX/UI specialization, I designed a landing page and email campaign for SumUp micro-entrepreneurs to drive Pix adoption for their payments, with clarity as our core principle. Although it was a design-focused exercise, I was already exploring product-thinking skills that would become essential in my future as a PM.
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